Privacy Policy
Last updated: October 8, 2026
MaTox Digital Agency (“MaTox,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, store, and protect information when you visit matoxagency.com, contact us, subscribe to our newsletter, or otherwise interact with our website and services.
By using our website, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
We may collect information that you voluntarily provide to us, including:
- Name
- Email address
- Information about the service you are interested in
- Messages or other information submitted through our contact forms
- Newsletter subscription information
- Any other information you choose to provide when communicating with us
We do not collect or process payment card information directly through matoxagency.com.
If you become a client, payments may be processed through third-party payment platforms such as Contra or Payoneer. Those providers process payment information according to their own privacy policies and terms.
Information Collected Automatically
When you visit our website, certain technical information may be collected automatically through cookies and similar technologies.
This may include:
- IP address
- Browser and device information
- Operating system
- Pages visited
- Time spent on the website
- Referring website or source
- Approximate geographic location derived from an IP address
- Interactions with our website
- Other analytics and usage information
The information collected depends on your consent choices and the technologies active on the website.
2. How We Use Your Information
We may use personal information to:
- Respond to inquiries and contact requests
- Provide information about our services
- Communicate with prospective and existing clients
- Provide and manage our services
- Send newsletters and marketing communications when you have subscribed
- Understand how visitors use our website
- Improve our website, services, and user experience
- Measure the effectiveness of our marketing activities
- Protect our website from spam, fraud, abuse, and security threats
- Comply with legal and regulatory obligations
We do not sell your personal information.
3. Contact Forms
When you submit a contact form on our website, we may collect your name, email address, service interest, message, and any other information you voluntarily provide.
Our website currently uses WPForms to process contact form submissions.
Form submissions may be stored within our WordPress website and may also be delivered to us by email.
We use this information primarily to respond to your inquiry, communicate with you about potential services, and maintain appropriate business records.
Please do not submit sensitive personal information through our website forms unless it is necessary.
4. Newsletter and Email Marketing
If you voluntarily subscribe to our newsletter, we use the information you provide to send you marketing emails, educational content, website and SEO tips, agency updates, and other relevant communications.
We use MailerLite to manage our subscriber list and send newsletter emails.
MailerLite may process information such as your email address and information relating to your interaction with our emails in order to provide its services and help us understand newsletter performance.
You can unsubscribe at any time by clicking the unsubscribe link included in our marketing emails or by contacting us at contact@matoxagency.com.
MailerLite describes MaTox, as its customer, as the data controller and MailerLite as a processor for relevant GDPR processing. mailerlite.com
5. Cookies and Similar Technologies
Our website uses cookies and similar technologies to operate the website, understand website usage, measure performance, and support marketing activities.
These technologies may include:
Essential technologies necessary for website functionality, security, and fraud or spam prevention.
Analytics technologies that help us understand how visitors use our website and how the website performs.
Marketing technologies that may help us measure marketing campaigns and understand interactions with our website.
Where required by applicable law, non-essential analytics and marketing technologies are used based on your consent.
You can accept, reject, or manage applicable cookie categories through our cookie consent controls. Where available, you may also change or withdraw your consent later.
Additional information will be provided in our Cookie Policy.
6. Google Analytics
We use Google Analytics 4 (GA4) to understand how visitors interact with our website.
Google Analytics may collect information about your device, browser, website interactions, approximate location, referring source, and other usage information.
Google may process information collected through Google Analytics in accordance with its own privacy policies and terms.
Google requires websites using Google Analytics to disclose its use and how Analytics collects and processes information. Google Help
Where required, we obtain consent before using applicable analytics technologies and communicate relevant consent choices to Google.
You can learn more about how Google processes information here:
How Google uses information from sites or apps that use its services
7. Google Tag Manager
We use Google Tag Manager to manage certain website tags and tracking technologies.
Google Tag Manager helps us deploy and manage technologies used for analytics and marketing. The tags implemented through it may collect information depending on their individual configuration and your consent preferences.
8. Meta Pixel
We may use the Meta Pixel, provided by Meta Platforms, to understand how visitors interact with our website, measure the effectiveness of marketing campaigns, and support advertising activities.
Depending on its configuration and your consent choices, information about your browser, device, website activity, and interactions may be transmitted to Meta.
Meta explains that partners using Meta Business Tools, including the Meta Pixel, can send Meta information about activity on their websites. Facebook
Where required by law, the Meta Pixel and related marketing technologies will be used only after the appropriate consent has been obtained.
9. Google reCAPTCHA
Our website may use Google’s reCAPTCHA technology to help protect forms and the website against spam, automated submissions, and abuse.
reCAPTCHA may collect technical and usage information necessary to determine whether an interaction is being performed by a person or an automated system.
Use of reCAPTCHA is subject to Google’s applicable privacy policy and terms.
10. Booking Calls Through Cal.com
Our website may contain links that allow you to book a call through Cal.com.
When you follow such a link, you leave matoxagency.com and interact with Cal.com’s services. Information you submit through Cal.com is processed according to its applicable privacy practices.
We encourage you to review its privacy policy before submitting personal information.
11. Hosting
Our website is hosted using services provided by Hostinger.
As part of providing hosting and security services, Hostinger may process technical information associated with website visitors, such as IP addresses, server logs, and related technical information.
12. Third-Party Services
We may use third-party providers to help operate our website and business.
These currently include services such as:
- Meta
- MailerLite
- Hostinger
- WPForms
- Cal.com
- Contra
- Payoneer
These providers may process information according to their respective privacy policies and contractual arrangements with us.
We may also disclose information when required by law, necessary to protect our legal rights, or necessary to prevent fraud, abuse, or security threats.
13. External Links
Our website contains links to third-party websites, including client websites, booking platforms, social networks, and other external resources.
Once you leave matoxagency.com, we are not responsible for the privacy practices, security, or content of third-party websites.
We encourage you to review the privacy policies of websites you visit.
14. Legal Bases for Processing
Where the GDPR, UK GDPR, or similar data protection legislation applies, we process personal information under one or more appropriate legal bases.
Depending on the circumstances, these may include:
- Consent — for example, when you voluntarily subscribe to our newsletter or consent to certain cookies.
- Contractual necessity — when processing is necessary to provide services you have requested or take steps before entering into a contract.
- Legitimate interests — when necessary for reasonable business purposes such as responding to inquiries, maintaining security, improving our services, and operating our business, provided those interests are not overridden by your rights.
- Legal obligations — when processing is necessary to comply with applicable laws or regulatory requirements.
You may withdraw consent where processing relies on consent. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.
15. International Data Transfers
MaTox Digital Agency operates from North Macedonia and serves clients and website visitors internationally.
Some of the third-party services we use may process or store information in countries different from your country of residence.
Where required by applicable data protection law, appropriate safeguards may be used for international transfers of personal information, including contractual safeguards or other legally recognized transfer mechanisms.
For example, MailerLite provides contractual mechanisms addressing GDPR-regulated international data transfers. mailerlite.com
16. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing our services, maintaining business records, resolving disputes, and complying with legal obligations.
Contact-form submissions may be retained while an inquiry is active and afterward where reasonably necessary for business or legal recordkeeping.
Newsletter information is generally retained while you remain subscribed. If you unsubscribe, certain limited information may be retained where necessary to record and respect your opt-out request.
Different third-party providers may maintain information according to their own retention policies.
17. Your Privacy Rights
Depending on where you live, you may have certain rights regarding your personal information.
These may include the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Restrict certain processing
- Object to certain processing
- Withdraw consent
- Request data portability where applicable
- Opt out of marketing communications
- Lodge a complaint with an applicable data protection authority
These rights are subject to applicable law and may not apply in every circumstance.
To make a privacy request, contact us at contact@matoxagency.com.
We may need to verify your identity before fulfilling certain requests.
18. United States Privacy Rights
Visitors and clients located in the United States may have additional privacy rights under applicable state privacy laws.
The specific rights available depend on your state of residence and whether the relevant law applies to MaTox Digital Agency.
Where applicable, these rights may include requesting access, correction, or deletion of personal information and opting out of certain uses of personal information.
MaTox Digital Agency does not sell personal information for monetary consideration.
You can contact contact@matoxagency.com with a privacy-related request.
19. Children’s Privacy
Our website and services are not intended for children under the age of 18.
We do not knowingly collect personal information from children through our website for the purpose of providing our services.
If you believe that a child has provided personal information to us, please contact us at contact@matoxagency.com.
20. Data Security
We take reasonable administrative and technical measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, internet transmission, or electronic storage system can be guaranteed to be completely secure.
21. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, technologies, legal obligations, or business practices.
When we make changes, we will update the “Last updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically.
22. Contact Us
If you have questions about this Privacy Policy, how we handle your information, or would like to exercise an applicable privacy right, you can contact us at:
MaTox Digital Agency
North Macedonia
Email: contact@matoxagency.com
Phone: +1 (872) 278-4511
Website: matoxagency.com